Carbon neutrality - Big Business?
Carbon neutralityThere is even a company named Carbon Neutral. Key grafts from the news story:
Holidaymakers, worried that jet fuel emissions are warming the planet, and firms such as EuropeÂs biggest bank HSBC are also seeking to reduce damage to the environment.
ÂThe market has ... exploded in the past 12 months, said Jonathan Shopley, managing director of The Carbon Neutral Co in London whose clients include carmaker Honda and British broadcaster BSkyB.Once limited to a hard core of green activists, carbon neutral projects are winning wider favour. ÂWeÂre talking about millions of tonnes a year (of carbon dioxide offsets) instead of perhaps 100,000 a couple of years ago, Shopley said. Still, the amounts are a pinprick in world emissions from human activities of more than 25 billion tonnes a year.
ÂCarbon neutral schemes typically invest in non-polluting wind, solar or hydropower projects in Africa, Asia and Latin America to offset emissions of heat-trapping carbon dioxide released by burning fossil fuels such as coal, oil or gas. Or they pay to plant trees, which soak up carbon by growing, or invest in renewable energy or energy-efficiency projects. The aim is for governments, individuals or companies to prevent as much carbon emissions as they produce.
The buzz surrounding "carbon neutrality" is increasing. I guess I am coming late to the game on this phenomenon.
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